Posts Tagged ‘retail’
Cash & Carry retail in India
Posted by: bsaikrishna on: August 10, 2011
Cash and carry is a membership based retail store selling limited SKUs in bulk packs. Cash and carry has a membership requirement. Customers are usually members of the club and pay an annual fee in order to continue their membership. It is not like any other retail outlet where in one can go and buy [...]
Planograms
Posted by: bsaikrishna on: November 26, 2010
The planogram is a visual diagram, or drawing, that provides in detail where every product in a retail store should be placed. These schematics not only present a flow chart for the particular merchandise departments within a store layout but also show on which aisle and on what shelf an item is located. A planogram [...]
Wal-Mart pricing
Posted by: bsaikrishna on: November 8, 2010
- In: Marketing | Retail
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In mid-1999, Wal-Mart had 2,435 big-box discount stores in nine countries selling everything from Barbie dream homes to handbags and Prodigy CDs. The recipe that made Wal-Mart the largest retailer in the world, hauling in $ 137 billion in sales in 1998, is very straightforward. First build stores two to three times the size of [...]
Logistics is the key for retail growth in India
Posted by: bsaikrishna on: October 28, 2010
- In: Marketing | Uncategorized
- 3 Comments
The retail sector in India, both organised and unorganised, is set to grow at a rapid pace over the next few years. Retail India is currently ranked as the fifth larest globally, contributing to over 5% of the country’s GDP. India has also been ranked as one of the most attractive investment destinations in retail [...]
How consumers think of prices in retail
Posted by: bsaikrishna on: October 6, 2010
Research has proven that consumer doesn’t think about price in a linear manner about the MRP. In fact, when the consumer walks into a retail store he has some standard items based on whose price he decides whether the store is expensive or not. Consumers when they walk into a store will have a perception [...]
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